News

SONNY RETURNS

​Clemenger BBDO is thrilled to welcome Sonny Adorjan home and back to the agency as a Senior Art Director. Throughout his career, Sonny has been awarded at a range of major award shows, including Cannes and D&AD. And in 2020, Adorjan released Woodism, an art collaboration with his autistic son Woody, winning two D&AD pencils, including the D&AD Side Hustle pencil. Five Woodism pieces were accessioned into the permanent collection at The V&A museum in London. What an incredible achievement. This year Sonny will be judging at D&AD on the Side Hustle jury.

PROTECTIVE GEAR

​The Transport Accident Commission (TAC) has launched a new hard-hitting motorcycle safety campaign, highlighting the importance of wearing protective gear on every ride. “TAC and Clemenger BBDO have a proven partnership of creating public education campaigns that have an impact and change behaviour, and this one is no different.” The campaign will run via online video, OOH, press, radio, digital, social and through partners. View the work here.

SWISSE - REACH FOR YOUR REASON

Swisse has launched a new brand platform, Reach For Your Reason, encouraging Australians to discover their motivation for creating and maintaining a holistic wellness routine.

“This campaign is just the first moment in a series to encourage Australians to approach their health and happiness with a greater sense of personal meaning and instill a sense of possibility about what they can achieve,” said Kerrie Wade, marketing director ANZ H&H Group.​