Clemenger Group Limited

The News: 22 July 2019

99 Wins Kiwibank

Kiwibank has appointed 99 as its lead strategic and creative agency partner. Simon Hofmann, Head of Brand and Marketing of Kiwibank saw a kindred spirit in 99, saying “99’s challenger mindset is aligned with Kiwibank and the teams are an excellent fit.” Both brands share a focus on robust intelligence-led strategy, strong and relevant creative, and measurable and adaptable campaigns.

Moving collaboration

In the lead-up to the 2019 Federal Election, the Australian Automobile Association (AAA) delivered a highly successful political advocacy campaign, promoting a range of important transport issues. My Money. My Transport was a highly targeted, data-driven, national campaign developed and delivered in partnership with Sydney-based Assemble Group and Perth-based agencies Marketforce, Flare and OMD WA.

The sweet spot

Redhanded has launched a new campaign for Incitec Pivot Fertilisers, promoting ENTEC in sugar cane regions throughout Queensland. The campaign leverages the audience’s passion for rugby league, creating an analogy that demonstrates the staying power of ENTEC-treated fertiliser. Check out the 30-second ad here.

Dan Wright, Executive Creative Director at Colenso BBDO

Empathy: a winning ingredient

Reflecting upon the work that won at Cannes, Dan Wright, Executive Creative Director at Colenso BBDO, believes that the soundbites that stayed with him weren’t portable, universal or timeless. They weren’t necessarily genius innovations, or data-driven. But they all expertly tapped into culture - and at the core, each shared a universal ingredient - empathy. Read more here.

Ed Steiner has joined Hall & Partners Sydney

Welcome Ed Steiner

Ed Steiner has joined Hall & Partners Sydney as Managing Partner. Ed has 18 years’ experience in the Sydney business market having held roles at Tourism Australia, PwC and WPP. Ed has been the global lead on Emirates, Samsung, McDonalds, Campari, Carnival, Tourism Tasmania and AMP Capital to name a few. He was also the tourism SME for WPP, working across agencies on tourism related programs.

Clemenger Group's Tour de Cure team, 2018

We're on a Tour de Cure

Since 2007, under the Chairmanship of Bruno Maurel from Creative Activation, Tour de Cure has raised more than $40 million to help find a cure for cancer. Clemenger Group will support Tour de Cure again in 2019 and this year, the event will span 4 days of riding in Tasmania. Teams will leave Victoria on 14 November and will return on 19 November. Last year we had nine companies represented. We'd love you to get behind this important cause. If you're interested, please talk to your manager.

Jo Barnes, PHD Melbourne's National Head of Trading

Congrats Jo

PHD Melbourne's Joanna Barnes has been promoted to National Head of Trading. She's now responsible for PHD’s trading capabilities across Australia. Read more.

Edwin Rozells, Colenso BBDO's Head of Transformation

Adopting an open framework

Colenso BBDO's Head of Transformation, Edwin Rozells writes for NZ's Stop Press, looking at how client marketers can improve their customer experience efforts with the open customer architecture. Read more.

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